#2 - Simon says + "Random word" idea generation
Book: "An incomplete Manifesto for Growth" by Bruce Mau.
Written in 1998, the Incomplete Manifesto is an articulation of statements that exemplify Bruce Mau's beliefs, motivations and strategies. It also articulates how the BMD studio works.
Simon mentioned one of the 43 statements:
9. Begin anywhere. John Cage tells us that not knowing where to begin is a common form of paralysis. His advice: begin anywhere.
Book: "Creativity and Innovation" by J. D. Cougar.
Method of creativity:
Note: People usually don't spend enough time in the "problem exploring" part of the process. The concept and idea generation gets easier when the problem is well explored and defined
Using images as a creative method:
3M - clearly defined creativity and innovation in the organization - search for more info...
Simon says: He worded at Ford - the employees that came up with ideas got 25% of the "cash" it generated.
Someone: "The best ideas come from existing customers" - it's free and based on user experiences..
We tried a new idea generation method called "Random Words" (nouns work best). It can be used by having a problem, and then coming up with solutions based on random words. Combining this with Flickr - you can find random images to random words for inspiration.
Assignment: What I'm going to focus on in the course - what part of creativity to explore.
Written in 1998, the Incomplete Manifesto is an articulation of statements that exemplify Bruce Mau's beliefs, motivations and strategies. It also articulates how the BMD studio works.
Simon mentioned one of the 43 statements:
9. Begin anywhere. John Cage tells us that not knowing where to begin is a common form of paralysis. His advice: begin anywhere.
Book: "Creativity and Innovation" by J. D. Cougar.
Method of creativity:
Note: People usually don't spend enough time in the "problem exploring" part of the process. The concept and idea generation gets easier when the problem is well explored and defined
Using images as a creative method:
- Idea Fisher - a fairly old program that can pick random images fitting your problem area
- Flickr - a photo sharing community - search keywords to find inspiration
3M - clearly defined creativity and innovation in the organization - search for more info...
Simon says: He worded at Ford - the employees that came up with ideas got 25% of the "cash" it generated.
Someone: "The best ideas come from existing customers" - it's free and based on user experiences..
We tried a new idea generation method called "Random Words" (nouns work best). It can be used by having a problem, and then coming up with solutions based on random words. Combining this with Flickr - you can find random images to random words for inspiration.
Assignment: What I'm going to focus on in the course - what part of creativity to explore.
posted by Øyvind Østmo at 2:23 AM
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